Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy with offices in New York City, Amsterdam and Richmond, VA. The company serves as a strategic planning resource for product developers and marketers. Clients include: Google, Airbnb, Spotify, AB-InBev, GM, Samsung, Nike, Uniqlo, Facebook, PepsiCo, Bloomberg
and others. Alain is co-founder and investor of several ventures including: Master + Dynamic, a design-driven, premium audio brand; Lílo, the first-of-its-kind refrigerator-stable açai bowl, and Waynesaw, a mobile game. In addition, Alain works closely with HELP, a merit- and needs-based scholarship program, the Global Poverty Project and the Lower East Side Girls Club.
The Language of Pop Music
Popular music provides the ultimate gauge of contemporary attitudes about culture, politics and society at large. It’s the language we use to subconsciously discuss and deliberate the issues of the day. Whether it’s about the rise and fall of disco, the role of boy bands or contagion of K-Pop, there is no greater measure of social sentiment than popular music. It creates an understanding of a society’s collective attitude. And with that, one could say that the music industry has the answers to some pretty compelling cultural questions. Alain Sylvain, Founder and CEO of Sylvain Labs, will discuss this phenomenon and explore how new feats in data give us an even better understanding of society at large.