Edmund Dueck leads Liferay’s Marketing and PR efforts in EMEA, being responsible for implementing the marketing strategy in established and upcoming markets. Edmund draws from over 17 years of experience in B2B communications, media production and digital marketing in enterprise and non-profit contexts. He lives and works in Frankfurt am Main, Germany.
Creating and keeping momentum: Proven principles for exceptional experiences
With the global rise of the digital connection economy, the challenge for today’s marketeers, and decision-makers overall, is to not just keep up, but to create lasting momentum in order to leap ahead of the competition. This presentation includes proven principles which have the power to create exceptional customer experiences that facilitate customer satisfaction, loyalty, and trust.