In a customer centric and technology driven world, brands need to play new roles. Jonne Kuyt, Creative Director & Partner at Edenspiekermann, helps businesses to have more personal impact, allowing them to adapt to shifting needs and compete with other industry players. He has clear ideas on how to change brands through new technology to reinvent relationships with audiences.
How to build smart customer experiences by combining tech with design
Still wondering why your optimizations only deliver marginal results? Join Jorg van der Heijden, CEO of the groundbreaking retail and leisure concept WineStein, and Jonne Kuyt, Creative Director at Edenspiekermann, as they discuss how to bring artificial intelligence, service design, and brand thinking together, to build unique customer experiences that deliver radical growth.