Olly
Wright

Strategy director Emakina

About Olly

Olly has been working in digital since the 1990s, delivering varied work ranging from technical to brand strategy, responsible for the concept and design of numerous global platforms. Key clients include Diageo, Unilever, Emirates, P&G, Sony and Lush. Olly now works for Emakina, one of Europe’s leading independent agency groups.

The Talk

Value is virtual: untapped markets for ecommerce brands

For most of us, our ecommerce focus is marketing, selling and shipping physical goods. But parallel to this, radical innovations in the domain of selling purely digital products are creating unique new markets. We will review some of these new techniques and provide insights on why consumers are embracing them. Then we explore how these ideas might be applied to your physical brands, to generate new revenue and build powerful customer loyalty.

Time is ticking…

356

days

1

Hours

33

Minutes

36

seconds

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