Success Factors for Customer Retention: Best Practices in E-Commerce

By: Björn Kolbmüller (Zenloop) Stage 6 10:55 — 11:25
English session

Based on a practical example and best practices, we are going to show you how to identify churning customers, win them back, and how to analyze the reasons for their churn based on the Net Promoter System (NPS). Furthermore, you will get to know how you can transform these analyses into executable actions to scale long-term customer retention. Lastly, we will explain how a step by step roll-out in an organization could be achieved with the aim to improve customer experience.

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