Founder & CEO Spryker Systems

About Alexander

As Co-Founder and CEO of Spryker, Alex is a commerce industry visionary with more than 20 years of experience analyzing commerce business trends and author of numerous articles and books, including the industry benchmark The E-Commerce Book. Prior to founding Spryker Alex co-founded numerous companies in the digital space, including Germany’s leading digital consultancy Etribes, Europe’s leading Amazon Agency Factor A and Hamburg’s first Unicorn AboutYou.

The Talk

Innovate (now) or die (by Christmas)

During this webinar Alex Graf, commerce industry visionary, co-founder of Spryker and author of The E-commerce Book, will reflect on online strategies that had to be changed overnight due to Covid 19. He will give insights on how to process customer’s feedback quicker and how to get revenues faster and will reflect about success stories of “leading supermarket chains abroad” to offer another solution for stationary business and will analyse several new approaches.

Due to Covid 19 hundreds of professionals had to face unexpected challenges. What shall companies do in the last part of this year to improve? Focussing on innovation, on the customer and last but not least, on speed, might be the key and increase results.

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