Nicolas
Daude-Lagrave

Chief Digital Officer Balenciaga & Amazon Alumni

About Nicolas

Nicolas is an International business leader, experienced in B2C, B2B2C and digital technologies. With fifteen years experience in retail including ten years in digital. From a consultant perspective, then distributor (Amazon & Alibaba), and now leading from brand (Lacoste and Balenciaga alumni).

The Talk

Balenciaga’s digital and innovative journey in gaming and the metaverse

Balenciaga’s steps into the metaverse: the Fortnite project, creating a 360 environment on our customers’ journey. And the Metaverse Fashionweek in Decentraland, a new way to engage with our audience?

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