Tony A. Majidi is the Benelux Manager at Akeneo, the #1 Open Source Enterprise PIM (Product Information Management). Over the past 10 years he has worked at leading technology companies such as Oracle, LinkedIn and Box. His passion for e-commerce stems from his time as a startup founder. Tony graduated with MSc from the RSM Erasmus University Rotterdam.
Two Heads are Better Than One – Solving Product Experience Management Together
Symbiotic relationships only strengthen outcomes, as the saying goes, two heads are better than one. By working together, Akeneo and Experius combine a wealth of knowledge to execute an efficient PIM implementation.
Why is this important?
Customers have a lot of choice: competing products, who to buy from, and where to buy, such as a seller’s physical store, their website, on Amazon, or even on Instagram.
As a retailer, distributor or brand, you have to deliver a great experience in order to attract customers. And it has to be great everywhere.
But offering compelling experiences across the board is hard. A huge part of the challenge is providing rich and consistent product information delivered in context to all customers wherever they are.
This is where Product Experience Management (PXM) comes in. PXM is a practice that puts customer interaction at the center of everything you do. It’s about ensuring your product information is complete, accurate, relevant, and delivered on time, to the right place, everywhere your customers are.