Omnichannel gets smarter: what AI agents mean for retail’s future

By: Joost van der Mersch (Stripe) Stage 6 14:15 — 14:45

ENG

English session

Agentic commerce is emerging as a powerful new layer in the retail experience; where autonomous AI agents assist, recommend and even transact on behalf of customers. In this session, Joost will break down the three core models of AI-driven commerce and explore how leading retailers are preparing for this next evolution in omnichannel strategy. This gives a clearer understanding of what’s hype, what’s here, and what you need to do now to stay ahead.

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