Imagine a story that unfolds for you — because of you. This is Story Living.
In this provocative session, Joshua Rubin — award-winning writer of Assassin’s Creed II, Destiny, The Walking Dead, and Emmy-winning interactive Netflix shows — explores the next evolution of immersive storytelling.
Drawing from decades of experience across games, VR, AR, theater, and comics, Rubin tackles a key question: how do we give players real agency without losing emotional depth?
The session revolves around three pillars:
Radical Agency: Moving beyond simple choices to true player-driven stories through techniques like first-person immersion and improvisational theater.
Reactive Worlds: Using “story magnets” and “possibility spaces” to guide players while preserving the illusion of freedom.
Deep Personalization: Crafting intimate, transformative experiences through memory and behavior-driven storytelling.
Rubin closes with a bold vision: immersive story worlds as essential human infrastructure—creating meaning, not just content.
Perfect for anyone shaping the future of XR, games, and experiential storytelling.