About Cian
Cian Agnew is VP for Client Partnerships (International) for Wunderkind, the performance marketing engine that scales one-to-one messages for over 800 leading eCommerce brands. With a strong background in the digital space, prior to his role at Wunderkind, Cian held senior account director and consultant positions at Epsilon, ExactTarget and Celerity Information Services.
The Talk
Unlocking efficient growth: Harrods’ journey to master first-party data
Get ready to dive into the world of luxury retail like never before! In this session, we’ll unravel the challenges luxury brands face with first-party data and how Harrods cracked the code to efficient revenue growth via owned channels.
Nathaniel Lloyd (Harrods) and Cian Agnew (Wunderkind) will discuss how to seize the power of first-party databases to create unforgettable online shopping experiences and boost results from owned channels