Laura
Rademaker

Manager CX G-Star RAW

About Laura

Laura Rademaker is measuring CX, making sense of data in order to drive impactful change for G-Star RAW. 

The Talk

How G-star measures CX to drive impactful change

There’s a lot of data out there, but what does it mean, and how do you make sense of data to drive impactful change and your customer’s experience? Join us for this session with Laura Rademaker from G-Star to learn more about how they have been using the Google HEART framework to apply the idea of holistically measuring each phase of the customer journey.

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